New Media Rights deal…Lowballed Again.
Hmmm. Almost Doubled revenues, but Still a lowballed contract.

Re: New TV rights deal
Andrei Greska’s article from August 2022 – Marquette’s Paint Touches Blog
https://painttouches.com/2022/08/26/wha … hts-worth/
- This is the August 2022 original, complete article.
An in-depth breakdown of the projected value of Big East basketball.
Compares to similarly venued sports, - Compares similarly attended sports (soccer/F1)
Compares to P4, compares to AAC, etc. - New recent deals averaged 150% up to 177% increases in TV revenues.
- For the BEast such increases equal 150%=$100Mill/yr; 177%=$125M/yr
Bottom line his charts indicate the present value of Big East hoops is $100 Million/year.
He took the position that the conference will ‘settle‘ for $80 Million/year. Spot on.
Sooo…Yes! We got lowballed…again. Even with the ‘almost’ doubling the previous contract.
We settled for $480 Million over 6 years, ($80 mill/yr). $7.3($7.27) Mill/school/yr.
Using Greska’s figures the BE’s actual value is $600 Million over 6 years, ($100 Mill/yr). $9.1($9.09) Mill/school/yr
Greska’s 2year old work is spot on. Way to go Andrei.
- $500 M, over 6 yrs (rather than 12)-= $83.3M/yr Div by 11= $7.6M/school/yr.
- $600M over 6 yrs = $100</yr. $100M div by 11 = $9.1M/school/yr.
- $700M over 6 yrs = $116.7M/yr. $116.7M div by 11 = $10.6/school/yr.
- $800M over 6 yrs = $133.3M/year. $133.3M div by 11= $12.1M/school/yr.
- $900M over 6 yrs = $150M/yr…div by 11 = $13.6M/school/yr.
- $1B over 6 yrs = S166.6M/yr. $166.6M div by 11 = $15.2M/school/yr.



